January 27th, 2010
It is a well known fact to everybody in the seo and web design communities abroad that blogging is a great source of search engine exposure. Staying active in the online community not only keeps your skills sharp and honed by reading constantly updated material but it also can have a very positive effect on the traffic and ranking of your website. I feel it is every web developers duty to stay active in the online community, so I have composed this list of blogs for anybody who may be interested in checking them out. I hope you enjoy and please leave feedback.
http://meyerweb.com/
http://sethgodin.typepad.com/
http://searchengineland.com/
http://www.mattcutts.com/blog/
http://www.seomoz.org/blog
http://www.seobook.com/
http://www.copyblogger.com/
http://www.alistapart.com/
http://www.smashingmagazine.com/
http://www.456bereastreet.com/
http://meyerweb.com/
http://simplebits.com/
http://www.pearsonified.com/
http://www.problogger.net/
http://www.socialmediaexplorer.com/
http://darmano.typepad.com/
http://tutorialblog.org/
Tags: blogging, list of web design blogs, search engine optimization blog, top blog, top seo blogs
Posted in Internet Blogging | No Comments »
December 2nd, 2009
Before starting your Adwords campaign there are several factors you should determine. Google’s sole purpose is to provide relevant high authoritative content to its users. Naturally, they will have a system in place to rank the best sites in the highest position. It is known as an algorithm. An algorithm is finite sequence of instruction to determine an outcome. Google’s organic listings have always been based on large number of factors such as quality, relevance, authority, age, and so on. Recently Google has announced changes in the algorithm of their Adwords division. Prior, it was based mostly on cost per click and the keywords chosen, but now Google has released that Adwords will now rank sites quality and relevance as well. If your site lacks certain criteria it could diminish the efficiency of your bid or in worse situations render your campaign ineffective. For details on specifics about the subject please visit Adwords Support | Site Quality Rating.
Tags: google adwords, increasing your adwords efficiency, website quality rating
Posted in Internet Marketing | No Comments »
October 5th, 2009
This article is going to be about,”you guessed it”, title tags. So what is a title tag anyway?
Well they look a little something like this – <title>Your Title here</title>, and not only do they act as the title of your page, but they have allot to do with what keywords your page is going to rank for. When you make a search and are looking through the SERPs, all of those short descriptive links you see ten per page are the title tags of those pages they go to. So now we know that title tags not only have allot to do with your site optimization, but also can be the first thing a potential site user will see.
What should you put in your title tag.
This tag is just what is says, the title of that particular page. Every page in your site should have a different title that sums up that page. It is also important to use keywords in your title tags as well. I will put an example below of a good title tag to use on the home page of an appliance repair company based in Miami.
<title>Appliance Today Inc. – Appliance Repair Miami – Appliance Service Miami – New and Used Appliances and Parts</title>
Not only does this tag give the user a very good understanding of what the page is about and what they can expect when clicking this link, but it also strategically uses the sites main keywords in the tag.
Many times Seo’s will tell you that lower competition keywords can be achieved just by adjusting the title tags alone.
Thank you for reading and have fun coding and designing.
- Brian Dainis
Tags: making good title tags, on site seo, search engine optimization, title tag optimization, title tags
Posted in Seo | No Comments »
September 28th, 2009
It seems these days everybody wants to go green or all natural. Well why not incorporate that into your Website. Thats right I said it. Make your website All Natural. One might ask, “How do you make a website all natural”? And I’m going to tell you.
I believe it is good practice to perform link building on any site you wish to rank in the SERPs, however, I believe there are ways to build your rank in a less conventional way. Sure, you could spend all of your time commenting on blogs and posting in forums. Then when your done with that why don’t you go out and submit your site to some directories and post some articles. Just watch out for all of the nofollow tags, bad neighbors, risks of grey hat.
Or you could divide your time a little bit more equally by taking away a few of those hours from the blogs and forums and putting them back into your site. Try to figure out ways to make your site more interesting to your users. There are many ways to do this. Include free information, tools, or services your users can get at the click of a mouse from your site. Keep an up to date blog or forum yourself and work on building an online community for your niche. The list goes on and on, but when you think about it, it just makes sense. Making people want to come to your site is the best optimization out there. So go ahead and do some brainstorming on how you can draw natural traffic and build natural back links for your site and I assure you it will pay off.
-Brian Dainis
Tags: Backlinks, natural traffic, search engine optimization, Seo, web design, white hat seo
Posted in Seo | No Comments »
September 26th, 2009
While in Cozumel Mexico on vacation I was out for a morning run on the gorgeous beach and off in the horizon I saw a lone figure bending down picking something up and tossing it into the ocean. As I approached I saw an older gentlemen picking up starfish that had been swept in from the tide, and tossing them back into the ocean. I stopped and asked the gentlemen what he was doing. He looked up squinting and said, “throwing the starfish back into the water so they wont die on the beach”. I thought of all the beaches in all the world and how this man could make a difference. As I expressed this thought to him all the while he was bending down picking up a starfish and tossing it back into the ocean. He then looked at me and said simply,”I made a difference to that one”.
We make our differences one small gain at a time. Never really little because one small positive affect on your social or economic environment built upon by you yourself over a period of time is unmeasurable. Bend down pick up that starfish and make your first contribution to another.
-Joe Mottola
Tags: giving back to the world, making a difference, personal improvements, Sales
Posted in Sales | No Comments »
September 26th, 2009
As many of us know, Css has revolutionized Html and Xhtml to the extent of slimming our markup code by a significant amount. For those of you who don’t and still use tables, frames, or a code generator, pay attention because this article is for you.
Cascading Style Sheets or Css for short is a language designed to place a style or series of styles to particular specified items in your markup code. Css is most compatible with Extendable Hypertext Markup Language 1.0 transitional or Xhtml for short as opposed to its predecessor Hypertext Markup Language 4.01 transitional or html for short. Some of the many advantages to using Css in place of all those tables, font tags, and frames is:
- Faster loading times.
- Template interchangability.
- Full control over margins and layers.
- Better design features.
- More organized code.
- Common Styles among entire site.
- Portable data.
Below I will give an example of how to use Css in conjunction with your Xhtml.
Xhtml:
<div id=”header”>
<div id=”headerimage”>
<img src=”img/header.jpg” alt=”Header” title=”Header” />
</div>
<div id=”headertxt”>
This is my Title
</div
</div>
Css:
#header{border:2px #000 solid;background-color:#333;}
#headerimage{margin: 0 auto;}
#headertxt{font:13px #000 arial;text-align:left;}
This is just a tiny glimpse of the possibilities of Css . If you have the burning desire to know than the only thing you can do is get out there and read more articles. Css cannot possibly be explained in one article.
-Brian Dainis
Tags: Cascading Style Sheets, clean code, coding css, coding html, coding xhtml, Css, how to write clean code, Seo, Web Development
Posted in Coding | No Comments »
September 26th, 2009
Using baseball as an analogy, I want to convey to you the necessity of taking care of the little things to achieve greatness. In baseball if your batting a .258 batting average your in the minors traveling on a grey hound bus, sleeping at motel 6, and playing in front of hundreds of people. If your batting is .298 your a multi-millionaire flying on a private team jet and playing in front of millions of people in what baseball players call “THE SHOW”. The difference between greatness and mediocrity is only a difference of four hundreds of a percent in your batting average. It is the little things that we take care of as they say crossing the T’s and dotting the I’s. The sayings that we have heard over the years which seem corner today, in actuality they are a truism. Therefore I say to you it is in asking for the sale one more time. It is in listening for the buying signals of your customer. It is earning their trust with honest information of your product or service to meet the needs of your perspective customer or client. It is in our daily practices of giving a little more dedication to the company and your clients needs to achieve the extra percentage point. It is my greatest desire to give it everything I have. Four-hundredths of a percent. The difference between greatness and mediocrity. I hope to see all of you in “THE SHOW”.
- Joe Mottola
Tags: Business Improvement, getting more sales, how to make the sale, Increase your sales, increasing sales
Posted in Sales | No Comments »
September 25th, 2009
In the Web Design and Development industry there are multiple important key factors that lead to the success of a Web Site. Obviously you want your site to look good and be aesthetically pleasing to your visitors. You want your code to up to date and reflect the standards of W3C. But one very important key factor that many web developers fail to realize the importance of is the Copy its self.
If an end user or potential client lands on your site and sees that the copy is illiterate and filled with meaningless keywords they are going to be less inclined to return to that site or use any of the resources the site has to offer.
The problem we face as web developers is in order to be ranked for some of the higher competitive keywords we have to maintain a high keyword density along with relevant inlinks. Some choose to go Black hat and stuff hidden divs and use other deceiving tactics. Some just keep up the off site optimization in hopes of gaining an edge in time with lots of dedication and hard work.
My belief is shoot for that golden 5% – 6% Keyword density, but don’t let it get in the way of writing good clean easy to read and informative content for your end users. After all what good is your site if people cant understand what the hell you are trying to convey to them.
You should always put your end user before the search engines.
Always.
-Brian Dainis
Tags: copy over search engines, Keyword Density, Web Development, writing copy, writing good copy
Posted in Web Development | 1 Comment »
